5 Ways to Save for College Now

When it comes to student loans, my husband and I have opposite stories. While my tuition was partly paid for by my parents and scholarship money, the rest came from $24,000 in student loans. My husband, on the other hand, sailed through school without taking on a single penny of debt.

That’s because his family had been saving in a college fund for most of his life. While I was struggling to make student loan payments and living on a shoestring budget after graduation, he was focusing on his passions and living comfortably on a more modest income than mine.

September is College Savings Month, so here are some of the best ways to save for your child’s college expenses – and how to get them involved in the process.

Types of College Saving Accounts

Start a 529

A 529 is a savings account specifically used for education-related expenses. Parents … Read the rest

Inaugural Women Of Power Tech Virtual Experience To Engage Top Black Women Leaders In The Tech Industry

Black Enterprise hosts its first-ever virtual conference experience with the inaugural Women of Power Tech on Wednesday, Sept. 23 and Thursday, Sept. 24, 2020. An extension of the Women of Power Summit, firmly established as the largest and most impactful gathering of top Black woman corporate executives and business leaders in America, Women of Power Tech, sponsored by Ally Financial Inc., will engage mid- to senior-level power players and C-suite executives in technology and tech-driven businesses.

Women of Power Tech will take place with an engagement-driven, content-rich platform complete with sessions, recruiting, and coaching to help attendees identify new trends and opportunities and gain the digital upskilling necessary to advance across an array of tech-driven industries. Participants will virtually connect with some of today’s most successful business influencers and gain direct access to major corporations eager to recruit ambitious women of color for high-level opportunities in their organizations.

Confirmed speakers … Read the rest

We Need Entrepreneurial Leaders Now More Than Ever

7 min read

Opinions expressed by Entrepreneur contributors are their own.

Two years ago, David Zamarin wowed the judges on Shark Tank with a water and stain repellent spray, walking away with $200,000 in investments for his startup Detrapel. When the coronavirus struck, Zamarin applied that same entrepreneurial mindset to a new need, pivoting his company in a matter of weeks to make hand sanitizer and cleaning products. “We’re in the business of protection,” says Detrapel’s website, linking their existing business and the new one into which they’ve leapt.

Zamarin isn’t the only entrepreneurial leader who has responded nimbly and rapidly to the unprecedented constraints and opportunities created by the coronavirus pandemic. Vacuum company Dyson invented a new type of ventilator, while Bauer switching from producing hockey gear to making personal protective equipment. Numerous textile companies, such as bag startup Rafi Nova, pivoted to making masks

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How to do a SWOT analysis to improve your business

If you’ve been in business for a while or if you follow the corporate world, you’ve probably come across the term SWOT analysis. SWOT analysis is a technique that you can use to examine and evaluate your business or your company and get a better understanding of your position in the industry. Not sure of how to do a SWOT analysis? We can help you out.

What is a SWOT analysis?

Before we dive into how to conduct a SWOT analysis for small businesses, let’s go over what a SWOT analysis is.

SWOT analysis involves identifying your company’s Strengths, Weaknesses, Opportunities and Threats. Here’s what each of those elements means.


Identifying your strengths involves understanding the things your company does exceptionally well.

This can include having a memorable and relatable brand, offering a particular service or product or providing fast customer service.

Related: Big business branding strategies on Read the rest