With global tourist arrivals expected to be down anywhere from 58 to 90 percent throughout 2020, tourism brands are having to rethink the way they market themselves. Here’s what’s working.
This article originally published on GoDaddy’s OpenWeStand.org website.
There’s no doubt about it: Black Friday, Small Business Saturday and Cyber Monday are going to look quite different this year than previous holiday shopping seasons. But, just because shoppers won’t be flooding into your physical store doesn’t mean you can’t take full advantage of your customers’ willingness to spend throughout the entire holiday season.
1. Accept things are different this year on Black Friday, Small Business Saturday and Cyber Monday
Your first course of action is to unequivocally accept that everything will be different this year. Many stores are still closed for indoor shopping.
And, while many innovative efforts have been implemented thus far (like retailers taking reservations to shop in their store, organizing outdoor pop-up shops, or utilizing one in one out policies to limit crowds) that’s not going to cut it for big sale days where demand will be … Read the rest
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Amazon Prime Day has seemingly overtaken Black Friday and Cyber Monday as one of the biggest sales days of the year. Amazon Prime Day 2020 has gotten so big that it now stretches over two days – for 2020, those dates are October 13th and October 14th. To get any of the savings with Amazon Prime Day, you must be an Amazon Prime member.
What is Prime Day – a history of Amazon Prime Day
Amazon Prime Day was first created in 2015 … Read the rest
Where you’ve been doesn’t determine where you can go. Bun Bydaway is a prime example of this. After being incarcerated seven times and serving 11 years on probation, the Wilmington, Delaware, native channeled his skillset into serial entrepreneurship, helping him earn 7-figures.
From his luxury car rental business where he rents extravagant cars for those looking to floss in rap videos and photoshoots to his real estate deals to his studio and live entertainment business, Bydaway’s life has done a complete 180. More inspiring than his story though, is his desire to help others that are currently in the situation he once found himself in.
Reflection Allows for Redirection
When asked what served as a wake-up call to get his life together Bydaway says, “I think it was the last time going to prison. All the other males in my family are majority in prison or dead…I was the last … Read the rest
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The activewear industry is witnessing a pandemic boom as more people realize the importance of physical activity in maintaining good health. Per Technavio Market Research, the athleisure market is poised to grow by $80.74 billion during between now and 2024. In a recent report, SimilarWeb shared that there has been a “remarkable growth of the athleisure market in the United States over the last few months.” Popular clothing brands have returned to basics and are focusin on simpler, more durable and comfortable garments to stay relevant.
In a recent conversation with brothers Gurmer and Robby Chopra, the co-founders of fitness clothing brand YoungLA, Gurmer shared, “With so many people working from home, and with the social side of life