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Even though areas like profits or units sold are legitimate ways for business leaders to measure success, customer and employee satisfaction offers a more qualitative way to assess how you’re doing. When your team has to work remotely, however — as is increasingly the case now, given both the rise of the gig economy and the Covid-19 pandemic — it can be much more difficult to figure out if workers and buyers are happy. Following a few basic best practices can make it easier to see a clear picture of your situation and, if necessary, make improvements.
1. Measure often
When you have a lot of your employees working remotely, it’s important to practice what we call continuous listening. This simply means that you try to get feedback from your workers and customers in a